Our Expertise
The engine of our excellence is our passion and your success. This drives our global approach. We understand each market’s needs and key purchase factors, and as a result, our product offering is adapted to your specific demands.
Our marketing expertise:
- We identify gaps in the market to create products with alternative positioning and the right storytelling.
- You can buy just a formula or we offer a whole tailormade formula/packaging with its own concept.
- We foresee new trends and consumer behavior and we can predict the next ones so you can stay ahead of the game.
- We custom-made colors and/or textures for your own and unique collection
Full service
Much more than manufacturing
From concept creation to formula development, production, choice of packaging, applicator, filling and delivery. Think of us as a “One-stop shop” for all matters related to nails, mascaras, lipgloss, and liquid eyeliners.
We offer integral solutions so you don’t have to worry about anything! We deliver fully finished products, ready to be presented on the shelves.
- Higher control on all quality aspects and processes
- Competitive prices
- First-hand access to our exclusive formulas
- Possibility of supplying ready to sell displays, and/or in specific packs
- Possibility to adapt your stock management system in our own production schedule (no rupture in stock)
- Shorter Lead Time, Cash flow savings
Simple, Efficient, Competitive.
Panel test expertise
For all our formula developments we organize panel tests, and we collect data that we and you can exploit with your marketing team.
This gives us great flexibility in order to deliver superior products with a short time-to-market.
You will know your product performance, consumer perception, and buying intention before hitting the market!
15 years
of consumer panel experience
Panel of 160 testers
as a representative sample
Multi-product tested portfolio
CONSUMER CENTRICITY
approach
Do you have a brief you would like to talk about?
